Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCD4BA
RGB
220, 212, 186
HSL
46, 33%, 80%
HSB
46, 15%, 86%
CMYK
0, 4, 15, 14
LAB
85, 0, 14
LCH
85, 14, 91
OKLCH
0.87, 0.04, 93
XYZ
62, 66, 56
LUV
85, 6, 20
HWB
46, 73%, 14%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.