Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCD6CE
RGB
220, 214, 206
HSL
34, 17%, 84%
HSB
34, 6%, 86%
CMYK
0, 3, 6, 14
LAB
86, 1, 5
LCH
86, 5, 77
OKLCH
0.88, 0.01, 75
XYZ
65, 68, 68
LUV
86, 4, 7
HWB
34, 81%, 14%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.