Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCD7BC
RGB
220, 215, 188
HSL
51, 31%, 80%
HSB
51, 15%, 86%
CMYK
0, 2, 15, 14
LAB
86, -2, 14
LCH
86, 14, 96
OKLCH
0.88, 0.04, 98
XYZ
63, 67, 57
LUV
86, 4, 21
HWB
51, 74%, 14%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.