Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCDAE9
RGB
220, 218, 233
HSL
248, 25%, 88%
HSB
248, 6%, 91%
CMYK
6, 6, 0, 9
LAB
88, 3, -7
LCH
88, 8, 291
OKLCH
0.89, 0.02, 292
XYZ
69, 71, 87
LUV
88, 0, -12
HWB
248, 85%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.