Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCE6DB
RGB
220, 230, 219
HSL
115, 18%, 88%
HSB
115, 5%, 90%
CMYK
4, 0, 5, 10
LAB
90, -5, 4
LCH
90, 6, 140
OKLCH
0.91, 0.02, 143
XYZ
71, 77, 78
LUV
90, -5, 7
HWB
115, 86%, 10%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.