Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCE8CF
RGB
220, 232, 207
HSL
89, 35%, 86%
HSB
89, 11%, 91%
CMYK
5, 0, 11, 9
LAB
91, -7, 11
LCH
91, 13, 125
OKLCH
0.92, 0.04, 128
XYZ
70, 77, 70
LUV
91, -6, 18
HWB
89, 81%, 9%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.