Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCECDA
RGB
220, 236, 218
HSL
113, 32%, 89%
HSB
113, 8%, 93%
CMYK
7, 0, 8, 7
LAB
92, -8, 7
LCH
92, 10, 139
OKLCH
0.93, 0.03, 142
XYZ
72, 80, 78
LUV
92, -8, 12
HWB
113, 85%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.