Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCEDDD
RGB
220, 237, 221
HSL
124, 32%, 90%
HSB
124, 7%, 93%
CMYK
7, 0, 7, 7
LAB
92, -8, 6
LCH
92, 10, 144
OKLCH
0.93, 0.03, 147
XYZ
73, 81, 80
LUV
92, -9, 10
HWB
124, 86%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.