Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCEED8
RGB
220, 238, 216
HSL
109, 39%, 89%
HSB
109, 9%, 93%
CMYK
8, 0, 9, 7
LAB
92, -9, 9
LCH
92, 13, 137
OKLCH
0.93, 0.03, 140
XYZ
72, 81, 77
LUV
92, -9, 15
HWB
109, 85%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.