Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCEEEC
RGB
220, 238, 236
HSL
173, 35%, 90%
HSB
173, 8%, 93%
CMYK
8, 0, 1, 7
LAB
93, -6, -1
LCH
93, 7, 190
OKLCH
0.94, 0.02, 189
XYZ
75, 82, 91
LUV
93, -10, -1
HWB
173, 86%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.