Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCF3E7
RGB
220, 243, 231
HSL
149, 49%, 91%
HSB
149, 9%, 95%
CMYK
9, 0, 5, 5
LAB
94, -9, 3
LCH
94, 10, 162
OKLCH
0.94, 0.03, 163
XYZ
76, 85, 88
LUV
94, -12, 7
HWB
149, 86%, 5%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.