Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
DD85DE
RGB
221, 133, 222
HSL
299, 57%, 70%
HSB
299, 40%, 87%
CMYK
0, 40, 0, 13
LAB
68, 44, -31
LCH
68, 54, 325
OKLCH
0.74, 0.16, 327
XYZ
51, 37, 74
LUV
68, 43, -56
HWB
299, 52%, 13%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.