Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
DD9BFA
RGB
221, 155, 250
HSL
282, 90%, 79%
HSB
282, 38%, 98%
CMYK
12, 38, 0, 2
LAB
73, 37, -38
LCH
73, 53, 315
OKLCH
0.79, 0.15, 315
XYZ
59, 46, 96
LUV
73, 28, -67
HWB
282, 61%, 2%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
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