Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDCBB3
RGB
221, 203, 179
HSL
34, 38%, 78%
HSB
34, 19%, 87%
CMYK
0, 8, 19, 13
LAB
83, 4, 14
LCH
83, 15, 76
OKLCH
0.85, 0.04, 75
XYZ
59, 61, 51
LUV
83, 12, 20
HWB
34, 70%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.