Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDCDC3
RGB
221, 205, 195
HSL
23, 28%, 82%
HSB
23, 12%, 87%
CMYK
0, 7, 12, 13
LAB
84, 5, 7
LCH
84, 8, 58
OKLCH
0.86, 0.02, 54
XYZ
61, 63, 61
LUV
84, 10, 10
HWB
23, 76%, 13%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.