Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDD2C5
RGB
221, 210, 197
HSL
32, 26%, 82%
HSB
32, 11%, 87%
CMYK
0, 5, 11, 13
LAB
85, 2, 8
LCH
85, 8, 74
OKLCH
0.87, 0.02, 72
XYZ
63, 65, 62
LUV
85, 7, 11
HWB
32, 77%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.