Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDD3D4
RGB
221, 211, 212
HSL
354, 13%, 85%
HSB
354, 5%, 87%
CMYK
0, 5, 4, 13
LAB
85, 4, 1
LCH
85, 4, 12
OKLCH
0.88, 0.01, 10
XYZ
65, 67, 72
LUV
85, 6, 0
HWB
354, 83%, 13%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.