Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDD5BF
RGB
221, 213, 191
HSL
44, 31%, 81%
HSB
44, 14%, 87%
CMYK
0, 4, 14, 13
LAB
85, 0, 12
LCH
85, 12, 89
OKLCH
0.87, 0.03, 90
XYZ
63, 67, 59
LUV
85, 6, 18
HWB
44, 75%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.