Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDD5C2
RGB
221, 213, 194
HSL
42, 28%, 81%
HSB
42, 12%, 87%
CMYK
0, 4, 12, 13
LAB
86, 0, 10
LCH
86, 10, 87
OKLCH
0.87, 0.03, 88
XYZ
63, 67, 61
LUV
86, 6, 15
HWB
42, 76%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.