Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDD7E4
RGB
221, 215, 228
HSL
268, 19%, 87%
HSB
268, 6%, 89%
CMYK
3, 6, 0, 11
LAB
87, 4, -6
LCH
87, 7, 305
OKLCH
0.89, 0.02, 307
XYZ
68, 70, 83
LUV
87, 3, -9
HWB
268, 84%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.