Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDD8BB
RGB
221, 216, 187
HSL
51, 33%, 80%
HSB
51, 15%, 87%
CMYK
0, 2, 15, 13
LAB
86, -2, 15
LCH
86, 15, 97
OKLCH
0.88, 0.04, 99
XYZ
63, 68, 57
LUV
86, 5, 22
HWB
51, 73%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.