Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
DDD9FF
RGB
221, 217, 255
HSL
246, 100%, 93%
HSB
246, 15%, 100%
CMYK
13, 15, 0, 0
LAB
88, 7, -18
LCH
88, 19, 291
OKLCH
0.90, 0.05, 290
XYZ
73, 72, 105
LUV
88, 0, -30
HWB
246, 85%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.