Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDDBF8
RGB
221, 219, 248
HSL
244, 67%, 92%
HSB
244, 12%, 97%
CMYK
11, 12, 0, 3
LAB
88, 5, -14
LCH
88, 15, 289
OKLCH
0.90, 0.04, 289
XYZ
72, 73, 99
LUV
88, -1, -23
HWB
244, 86%, 3%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.