Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDDCBE
RGB
221, 220, 190
HSL
58, 31%, 81%
HSB
58, 14%, 87%
CMYK
0, 0, 14, 13
LAB
87, -3, 15
LCH
87, 15, 103
OKLCH
0.89, 0.04, 106
XYZ
65, 70, 59
LUV
87, 2, 23
HWB
58, 75%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.