Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDDCF8
RGB
221, 220, 248
HSL
242, 67%, 92%
HSB
242, 11%, 97%
CMYK
11, 11, 0, 3
LAB
88, 4, -14
LCH
88, 14, 288
OKLCH
0.90, 0.04, 287
XYZ
72, 73, 99
LUV
88, -1, -22
HWB
242, 86%, 3%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.