Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDDED0
RGB
221, 222, 208
HSL
64, 18%, 84%
HSB
64, 6%, 87%
CMYK
0, 0, 6, 13
LAB
88, -2, 7
LCH
88, 7, 108
OKLCH
0.90, 0.02, 110
XYZ
67, 72, 70
LUV
88, 0, 11
HWB
64, 82%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.