Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDDED4
RGB
221, 222, 212
HSL
66, 13%, 85%
HSB
66, 5%, 87%
CMYK
0, 0, 5, 13
LAB
88, -2, 5
LCH
88, 5, 109
OKLCH
0.90, 0.01, 111
XYZ
68, 72, 73
LUV
88, 0, 8
HWB
66, 83%, 13%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.