Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDDFD0
RGB
221, 223, 208
HSL
68, 19%, 85%
HSB
68, 7%, 87%
CMYK
1, 0, 7, 13
LAB
88, -3, 7
LCH
88, 8, 110
OKLCH
0.90, 0.02, 113
XYZ
68, 73, 70
LUV
88, 0, 11
HWB
68, 82%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.