Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDE2D8
RGB
221, 226, 216
HSL
90, 15%, 87%
HSB
90, 4%, 89%
CMYK
2, 0, 4, 11
LAB
89, -3, 4
LCH
89, 5, 126
OKLCH
0.91, 0.01, 129
XYZ
69, 75, 76
LUV
89, -2, 7
HWB
90, 85%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.