Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDE4CA
RGB
221, 228, 202
HSL
76, 33%, 84%
HSB
76, 11%, 89%
CMYK
3, 0, 11, 11
LAB
90, -6, 12
LCH
90, 13, 116
OKLCH
0.91, 0.04, 119
XYZ
68, 75, 67
LUV
90, -3, 19
HWB
76, 79%, 11%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.