Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDE4DC
RGB
221, 228, 220
HSL
113, 13%, 88%
HSB
113, 4%, 89%
CMYK
3, 0, 4, 11
LAB
90, -4, 3
LCH
90, 5, 139
OKLCH
0.91, 0.01, 142
XYZ
70, 76, 79
LUV
90, -3, 5
HWB
113, 86%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.