Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDEEE9
RGB
221, 238, 233
HSL
162, 33%, 90%
HSB
162, 7%, 93%
CMYK
7, 0, 2, 7
LAB
93, -7, 0
LCH
93, 7, 177
OKLCH
0.94, 0.02, 176
XYZ
75, 82, 89
LUV
93, -9, 2
HWB
162, 87%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.