Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDF3DB
RGB
221, 243, 219
HSL
115, 50%, 91%
HSB
115, 10%, 95%
CMYK
9, 0, 10, 5
LAB
94, -11, 9
LCH
94, 14, 140
OKLCH
0.94, 0.04, 143
XYZ
75, 85, 79
LUV
94, -11, 16
HWB
115, 86%, 5%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.