Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DDF3FC
RGB
221, 243, 252
HSL
197, 84%, 93%
HSB
197, 12%, 99%
CMYK
12, 4, 0, 1
LAB
94, -6, -7
LCH
94, 9, 228
OKLCH
0.95, 0.03, 224
XYZ
79, 87, 105
LUV
94, -12, -10
HWB
197, 87%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.