Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DEC6D8
RGB
222, 198, 216
HSL
315, 27%, 82%
HSB
315, 11%, 87%
CMYK
0, 11, 3, 13
LAB
82, 11, -6
LCH
82, 12, 332
OKLCH
0.85, 0.04, 335
XYZ
63, 61, 73
LUV
82, 13, -11
HWB
315, 78%, 13%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.