Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DEC8DB
RGB
222, 200, 219
HSL
308, 25%, 83%
HSB
308, 10%, 87%
CMYK
0, 10, 1, 13
LAB
83, 10, -7
LCH
83, 12, 328
OKLCH
0.86, 0.04, 330
XYZ
64, 62, 76
LUV
83, 11, -12
HWB
308, 78%, 13%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.