Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DEC9BD
RGB
222, 201, 189
HSL
22, 33%, 81%
HSB
22, 15%, 87%
CMYK
0, 9, 15, 13
LAB
82, 6, 9
LCH
82, 11, 55
OKLCH
0.85, 0.03, 52
XYZ
60, 61, 57
LUV
82, 13, 12
HWB
22, 74%, 13%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.