Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DECFC2
RGB
222, 207, 194
HSL
28, 30%, 82%
HSB
28, 13%, 87%
CMYK
0, 7, 13, 13
LAB
84, 4, 8
LCH
84, 9, 66
OKLCH
0.86, 0.02, 63
XYZ
62, 64, 60
LUV
84, 10, 12
HWB
28, 76%, 13%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.