Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DED0E1
RGB
222, 208, 225
HSL
289, 22%, 85%
HSB
289, 8%, 88%
CMYK
1, 8, 0, 12
LAB
85, 7, -7
LCH
85, 10, 318
OKLCH
0.87, 0.03, 320
XYZ
66, 66, 80
LUV
85, 7, -12
HWB
289, 82%, 12%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.