Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DED6CC
RGB
222, 214, 204
HSL
33, 21%, 84%
HSB
33, 8%, 87%
CMYK
0, 4, 8, 13
LAB
86, 2, 6
LCH
86, 6, 75
OKLCH
0.88, 0.02, 74
XYZ
65, 68, 67
LUV
86, 5, 9
HWB
33, 80%, 13%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.