Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
DF3008
RGB
223, 48, 8
HSL
11, 93%, 45%
HSB
11, 96%, 87%
CMYK
0, 78, 96, 13
LAB
50, 66, 62
LCH
50, 90, 43
OKLCH
0.59, 0.21, 33
XYZ
32, 18, 2
LUV
50, 141, 38
HWB
11, 3%, 13%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.