Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
DFBEF8
RGB
223, 190, 248
HSL
274, 81%, 86%
HSB
274, 23%, 97%
CMYK
10, 23, 0, 3
LAB
81, 20, -24
LCH
81, 31, 309
OKLCH
0.85, 0.09, 310
XYZ
66, 59, 97
LUV
81, 14, -42
HWB
274, 75%, 3%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
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