Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DFC7DC
RGB
223, 199, 220
HSL
308, 27%, 83%
HSB
308, 11%, 87%
CMYK
0, 11, 1, 13
LAB
83, 11, -7
LCH
83, 14, 328
OKLCH
0.86, 0.04, 330
XYZ
64, 62, 76
LUV
83, 12, -13
HWB
308, 78%, 13%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.