Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DFC9BC
RGB
223, 201, 188
HSL
22, 35%, 81%
HSB
22, 16%, 87%
CMYK
0, 10, 16, 13
LAB
83, 6, 9
LCH
83, 11, 56
OKLCH
0.85, 0.03, 53
XYZ
60, 61, 56
LUV
83, 14, 13
HWB
22, 74%, 13%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.