Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DFE7CA
RGB
223, 231, 202
HSL
77, 38%, 85%
HSB
77, 13%, 91%
CMYK
3, 0, 13, 9
LAB
90, -6, 13
LCH
90, 15, 116
OKLCH
0.91, 0.04, 120
XYZ
70, 77, 67
LUV
90, -3, 21
HWB
77, 79%, 9%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.