Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
E05902
RGB
224, 89, 2
HSL
24, 98%, 44%
HSB
24, 99%, 88%
CMYK
0, 60, 99, 12
LAB
56, 52, 65
LCH
56, 83, 52
OKLCH
0.63, 0.18, 43
XYZ
34, 23, 3
LUV
56, 114, 48
HWB
24, 1%, 12%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.