Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E0D4E2
RGB
224, 212, 226
HSL
291, 19%, 86%
HSB
291, 6%, 89%
CMYK
1, 6, 0, 11
LAB
86, 6, -5
LCH
86, 8, 319
OKLCH
0.88, 0.02, 321
XYZ
68, 68, 82
LUV
86, 6, -9
HWB
291, 83%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.