Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E0EFEC
RGB
224, 239, 236
HSL
168, 32%, 91%
HSB
168, 6%, 94%
CMYK
6, 0, 1, 6
LAB
93, -6, 0
LCH
93, 6, 184
OKLCH
0.94, 0.02, 183
XYZ
77, 84, 91
LUV
93, -8, 1
HWB
168, 88%, 6%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.