Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
E14209
RGB
225, 66, 9
HSL
16, 92%, 46%
HSB
16, 96%, 88%
CMYK
0, 71, 96, 12
LAB
53, 61, 63
LCH
53, 87, 46
OKLCH
0.61, 0.20, 36
XYZ
33, 20, 2
LUV
53, 131, 41
HWB
16, 4%, 12%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.