Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E1CCC7
RGB
225, 204, 199
HSL
12, 30%, 83%
HSB
12, 12%, 88%
CMYK
0, 9, 12, 12
LAB
84, 7, 5
LCH
84, 9, 37
OKLCH
0.86, 0.02, 34
XYZ
63, 63, 63
LUV
84, 13, 6
HWB
12, 78%, 12%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.